730 Ofertas de Manager, Marketing Operations en Mexico
Email Campaign Management Intern
Publicado hace 22 días
Trabajo visto
Descripción Del Trabajo
Como pasante en gestión de campañas de email, apoyarás en el diseño, programación y análisis de campañas para promocionar nuestras soluciones inteligentes. Colaborarás con el equipo de marketing para optimizar estrategias y mejorar el engagement de clientes. br>
Responsabilidades:
• rear plantillas de email y newsletters < r> • G stionar y segmentar listas de contacto < r> • D r seguimiento a métricas de campañas (open rate, CTR, etc.)
Habilidades requeridas:
• E periencia con plataformas de email marketing (como Mailchimp) < r> • C nocimiento básico de segmentación y estrategia de email
Capacidad para analizar datos < r>
Para postularte: envía tu CV en inglés a < r>Asunto: Tu nombre – Email Campaign – Grecia Galeana
Program and Project Manager for Marketing Operations
Publicado hace 17 días
Trabajo visto
Descripción Del Trabajo
Join to apply for the Program and Project Manager for Marketing Operations role at Novartis México
Program and Project Manager for Marketing OperationsJoin to apply for the Program and Project Manager for Marketing Operations role at Novartis México
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Summary
The Project Manager is responsible for project managing programs/projects aligned with the Head of the PMO part of the IMO’s strategic initiatives. IMO initiatives that a have a PM assigned, will have been scored and prioritized following the IMO PMO methodology. The PM will manage various programs that will vary in complexity and time sensitivity – sometimes running in parallel.
Summary
The Project Manager is responsible for project managing programs/projects aligned with the Head of the PMO part of the IMO’s strategic initiatives. IMO initiatives that a have a PM assigned, will have been scored and prioritized following the IMO PMO methodology. The PM will manage various programs that will vary in complexity and time sensitivity – sometimes running in parallel.
The Project Manager should have experience and knowledge of pharmaceutical and CPG industries. The PM must be adaptable, flexible and capable of managing multiple, concurrent demands while transitioning quickly between topics based on the needs of the IMO PMO. He/she must also be able to independently coordinate with counterparts to ensure accurate and timely information and collaboration is used to shape decisions.
About The Role
Program and Project Manager for Marketing Operations
Location : Mexico City
This role is based in Mexico City, Novartis is unable to offer relocation support for this role: please only apply if this location is accessible for you.
The Project Manager is responsible for project managing programs/projects aligned with the Head of the PMO part of the IMO’s strategic initiatives.
Key Responsibilities
- E2E Project manage complex Marketing Operations´ programs, collaborating across teams as well as functions outside of IMO, dependent on the program scope.
- Create and manage timelines and roadmaps, manage program budget and resource tracking, risks, provide problem-solution, track actions and success metrics.
- Manage stakeholders at all levels of the program (Steering Committee, where applicable with support from the Head of the PMO when needed, as well as working and extended team).
- Ensure timely delivery of commitments, drive communication within and outside of the program team, as well as develop/implement Communications plan (at all levels) in support of program implementation and change management.
- Identify inter-dependencies and relationship to other IMO programs – with support of the PMO team.
- Proactively apply the aligned PMO methodologies, tools and ways of working
- Able to thrive in an integrated organization and complexity and be a voice of discipline and structure to enable IMO priority projects.
- Proactive in providing solutions when there are risks to timelines/budgets/stakeholders/project etc., that are identified.
- Provide project management leadership in the areas of planning, tracking, problem solving, risk management and plan execution.
- Proven ability to deliver independently with high quality and little supervision to achieve successful outcomes within the planned budget and timeline
- Provide support and insights to the PMO Head and AD on how to improve the Project Manager role in the organization in support of constant change and evolution of the organization.
- Accessibility and Accommodation: 5-10 years of experience (with a track record) in portfolio, program, and project management with multi-functional experience in Pharmaceutical or Biotech industries preferred
- Strong verbal and written communication skills
- Ability to lead simultaneous programs with complex multidisciplinary teams, applying a pragmatic and agile approach
- Advanced user skills in project management tools, excel, word, powerpoint
- Agile mindset to adapt and implement new Ways-of-Working in support of a constantly changing environment. Agility to learn fast, deliver fast, adapt and be flexible and able to manage ambiguity
- Strong written, oral and presentation skills, with an ability to make professional and credible first impressions with both internal and external stakeholders
- Strong attention to detail
- Ability to manage multiple tasks, priorities, and deadlines. Well organized and excellent time management with respect to priorities and self-management
- Strong analytical and problem-solving skills
- Ability to think strategically and communicate complex information in simple terms
- Financial acumen
- Experience working with multidisciplinary and multicultural teams located across multiple locations around the world
- Proven ability to build strong, effective relationships with internal partners at all levels of the organization
- Proactive solutioning
- PM methodologies and tool
Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.
Novartis is committed to work with and provide reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the recruitment process, or in order to perform the essential functions of a position, please send an e-mail to and let us know the nature of your request and your contact information. Please include the job requisition number in your message.
Novartis tiene el compromiso de trabajar y proporcionar adaptaciones razonables para personas con discapacidad. Si, debido a una condición médica o discapacidad, necesita una adaptación razonable para cualquier parte del proceso de contratación, o para desempeñar las funciones esenciales de un puesto, envíe un correo electrónico a y permítanos conocer la naturaleza de su solicitud y su información de contacto. Incluya el número de posición en su mensaje.
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: and Rewards: Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: Seniority level
- Seniority level Mid-Senior level
- Employment type Full-time
- Job function Project Management and Information Technology
- Industries Pharmaceutical Manufacturing
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#J-18808-LjbffrDigital Marketing Campaign Operations Manager
Hoy
Trabajo visto
Descripción Del Trabajo
We are seeking a detail-oriented Paid Social Ad Operations Specialist to join our growing paid media team. The ideal candidate will work directly with our Director of Paid Social to execute and optimize paid social campaigns across multiple platforms.
Key Responsibilities:- Set up and launch paid social campaigns across LinkedIn, Meta, and Reddit advertising platforms
- Execute daily campaign optimizations including budget adjustments, bid modifications, and audience refinements
- Monitor campaign performance and proactively identify underperforming ads for pause or optimization
- Conduct A/B tests on ad creative, copy, targeting, and bidding strategies
- Implement technical setups including conversion tracking, pixel installation, and attribution modeling
- Review daily performance metrics across all active campaigns and flag anomalies
- Generate weekly performance reports with insights and recommendations
- Track key metrics including CTR, CPL, CPC, engagement rates, and pipeline attribution
- Identify trends and optimization opportunities through data analysis
- Maintain performance dashboards and client-facing reporting
- Build and manage custom audiences using first-party data, website visitors, and lookalike segments
- Create targeted audiences based on job titles, company size, industry, and funnel stage
- Manage retargeting campaigns for different engagement levels and content interactions
- Optimize audience targeting based on performance data and client ICP refinements
- 3+ years of hands-on experience managing paid social campaigns, preferably for B2B SaaS companies
- Proven track record managing significant monthly ad spend ($50k+ per month across accounts)
- Expert-level knowledge of LinkedIn Ads Manager, Meta Ads Manager, and Reddit Ads platform
- Experience with conversion tracking, attribution modeling, and performance measurement
- Strong analytical skills with proficiency in Excel/Google Sheets and data analysis
- Competitive salary commensurate with experience
- Opportunity to work directly with Ana, our Director of Paid Social with 8+ years of experience
- Access to cutting-edge tools and platforms for campaign management and optimization
- Collaborative team environment with growth opportunities
- Remote-first culture with flexible working arrangements
- Professional development budget for continued learning and certifications
Manager, Campaign Management - Global Paid Media Ad Ops & Logistics
Ayer
Trabajo visto
Descripción Del Trabajo
**Who We Are.**
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the _creators_ bringing them to your living rooms and the _dreamers_ creating what's next.
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Role Overview
As Campaign Management & Ad Operations Manager within the Subscriber Acquisition organization, you will be a key operational leader supporting paid media efforts across global efforts for HBO Max, with an operational focus on LATAM. You'll work closely with regional Strategy and Paid Media Investment teams to ensure campaigns are flawlessly executed, billed, and reported. Based in-region, you'll serve as a go-to resource for both the Media Ops & Logistics Specialist and larger Subscriber Acquisition team as the Mexico City hub grows.
You have experience with ad operations (using Google Campaign Manager 360), knowledge of naming convention taxonomy and paid media billing, as well, you're a highly organized, proactive problem-solver with a growth mindset and a deep understanding of the paid media landscape.
Key Responsibilities
Campaign Execution & Trafficking: Partner with strategy and buying teams to ensure flawless trafficking of global paid media campaigns, with a focus on LATAM markets. Manage traffic sheets and automation tools to streamline operations along with our trafficking agency team.
Billing & Financial Operations
Collaborate on the paid media billing process, working closely with the team Specialist, including PO creation, invoice reconciliation, and coordination with finance and partner teams to ensure timely and accurate payments.
Performance Reporting & Insights
Deliver campaign performance reports using tools like Looker and Datorama. Provide actionable insights to optimize acquisition efforts and inform strategic decisions.
Stakeholder Collaboration
Build strong relationships with regional marketing teams to align paid acquisition efforts with broader promotional strategies and business goals.
Capability Center Leadership
Act as a local leader for the broader Subscriber Acquisition team in this region. While directly managing one shared report, you'll also serve as a trusted resource for other team members based in this location, offering guidance, support, and operational leadership as the team continues to grow.
Relationship Building & Influence
Be a self-starter with a proactive mindset, capable of seeking out and building the necessary relationships across the organization to drive success and collaboration.
Communication & Presentation
Demonstrate strong interpersonal, communication, and presentation skills to effectively engage with cross-functional teams and stakeholders.
Qualifications & Experience.
5+ years of experience in media operations, campaign management, or digital advertising, including ad ops trafficking.
Hands-on experience with billing platforms such as Ariba, SAP, or PeopleSoft.
Proven ability to manage large-scale budgets and prioritize investment based on commercial context.
Strong understanding of paid media channels and campaign execution in direct-to-consumer environments.
Familiarity with tools such as Monday.com, Campaign Manager 360, Claravine, and Microsoft Office Suite.
Excellent relationship management and communication skills across internal and external stakeholders.
Self-starter with a proactive mindset and a passion for operational excellence.
**How We Get Things Done.**
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
**Championing Inclusion at WBD**
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, union status, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page ( for instructions to submit your request.
Marketing Strategy Manager
Hoy
Trabajo visto
Descripción Del Trabajo
**Gerente de Marketing digital y estrategia de marca.**
Que ofrezca estrategia y ejecución, desarrollar y poner en marcha estrategias de marketing digital y tradicional enfocadas en la captación y el posicionamiento de marca, alineadas a los objetivos comerciales del negocio; preferentemente haber trabajado para corporativos de entretenimiento.
**Principalmente**:
Seguimiento de resultados, monitorear y analizar el rendimiento de las campañas, ajustando las tácticas para maximizar su impacto.
- Crear y ejecutar estrategias de marketing integradas para alcanzar los objetivos comerciales de la marca.
- Desarrollar planes de marketing que incluyan campañas publicitarias, eventos, promociones de ventas y relaciones públicas, difusión en redes sociales y estrategias contra la competencia, preferentemente en giros de entretenimiento.
- Ofrecer recomendaciones basadas en datos, presentando reportes claros y accionables que guíen la toma de decisiones.
**Gestión de Campañas**:
- Planificar, implementar y supervisar campañas de marketing en diversos canales, incluidos digitales. (redes sociales)
**Investigación de Mercado**:
- Realizar estudios de mercado para identificar tendencias, oportunidades y oferta comercial competitiva.
- Analizar datos de mercado y competencia para ajustar las estrategias de marketing.
**Desarrollo de Marca**:
- Fortalecer la identidad de la marca a través de estrategias de branding.
- Asegurar la permanencia y crecimiento de la marca en el entorno digital.
**Gestión de Presupuestos**:
- Administrar el presupuesto de marketing y asegurar un uso eficiente de los recursos.
- Evaluar el retorno de la inversión (ROI) de las campañas de marketing, así como análisis de ahorro en diferentes rubros.
**Supervisión de Equipo**:
Colaborar con equipos multidisciplinarios, tanto internos como externos, para ejecutar campañas en medios digitales (pagados y orgánicos) de manera eficaz así como ampla red de contactos en el medio del entretenimiento.
- Liderar y gestionar el equipo de marketing, redes sociales, diseñadores, proporcionando orientación y desarrollo profesional.
- Establecer objetivos claros para el equipo y monitorear el progreso.
**Análisis y Reportes**:
Optimización continua: Utilizar herramientas de análisis y marketing (Google Ads, Meta Ads, Google Analytics, CRM) para mejorar el rendimiento y asegurar el cumplimiento de los KPIs.
- Medir y reportar el rendimiento de todas las campañas de marketing, utilizando herramientas analíticas.
- Preparar informes detallados y presentaciones para la alta dirección sobre el impacto de las actividades de marketing.
**Requisitos**
- **Experiência**:
- Experiência en marketing digital, con un enfoque en la creación y ejecución de estrategias de captación y branding.
- Trayectoria en consultoría o agencias, trabajando con clientes de alto nível y gestionando campañas digitales nacionales como internacionales.
- Conocimiento del mercado extranjero, (Europa) (USA)
- Mínimo de 6 años de experiência en marketing, Red de contactos en giros de entretenimiento y software de casinos.
- **Habilidades Técnicas**:
- Conocimiento profundo de estrategias de marketing digital y tradicional.
- Experiência con herramientas de marketing y análisis, como Google Analytics, CRM, y plataformas de automatización de marketing.
- Familiaridad con SEO, SEM, y gestión de redes sociales.
- **Habilidades Interpersonales**:
- Excelentes habilidades de comunicación escrita y verbal en inglés.
- Capacidad para trabajar de manera colaborativa en un entorno de equipo.
- Habilidades de liderazgo y gestión de equipos.
- **Habilidades Analíticas**:
- Capacidad para analizar datos y convertirlos en estrategias de marketing efectivas.
- Enfoque orientado a resultados con habilidades para resolver problemas.
- **Innovación**:
- Mentalidad proactiva y fuerte mindset para mantenerse al día con las tendencias de la industria y adoptar nuevas tecnologías.
**Esquema Laboral: Presencial.**
**Zona de trabajo: Polanco CDMX.**
**Ofrecemos sueldo competitivo y excelentes oportunidades de crecimiento.**
**Gracias por tu interés y éxito.**
Tipo de puesto: Tiempo completo
Sueldo: $35,000.00 - $45,000.00 al mes
Tipo de jornada:
- Turno de 8 horas
Lugar de trabajo: Empleo presencial
Fecha de inicio prevista: 04/11/2024
Marketing Strategy Coordinator
Hoy
Trabajo visto
Descripción Del Trabajo
Se busca un Jr Brand Manager para unirse a nuestro equipo de crecimiento en la industria de los alimentos.
Nuestra empresa, una líder en el sector, está buscando a alguien que se apasione por crear experiencias únicas y emocionantes para nuestros consumidores.
Objetivo del puesto:
Definir y ejecutar estrategias comerciales para aumentar la visibilidad y credibilidad de nuestras marcas en el mercado.
Responsabilidades:
Desarrollar planes de marketing efectivos para aumentar las ventas y mejorar la presencia en el mercado.
Supervisar y controlar los presupuestos y metas de las campañas publicitarias y promocionales.
Asegurar que todos los esfuerzos de marketing estén alineados con las estrategias corporativas y las metas de la empresa.
Requisitos:
Educación (estudio mínimo Licenciatura): Licenciatura en Mercadotecnia / Administración de Empresas o similar.
Experiencia laboral requerida (años/ área/ tipo de industria): Mínimo 3 años en posiciones dentro del área de mercadotecnia.
Experiencias específicas: Mercadotecnia, coordinación eventos, manejo de agencias, medios digitales, administración de proyectos, Análisis de categoría, consumidor y desempeño de marca.
Ingles: Avanzado.
Marketing Strategy Specialist
Hoy
Trabajo visto
Descripción Del Trabajo
En Planasa, dentro de nuestro departamento de Estrategia y M&A, estamos a la caza de nuevo talento para impulsar el crecimiento exponencial de nuestra compañía.
Si tiene (2-4) años de experiência en consultoría estratégica, servicios de transacciones, DD, fusiones y adquisiciones o desarrollo corporativo, ¡esta oportunidad laboral es para usted!
¿Qué puedes esperar de este puesto?:
1. Estar a la vanguardia en la definición y ejecución de la hoja de ruta estratégica de nuestra empresa.
2. Liderar los procesos de fusiones y adquisiciones de la empresa, desde la exploración de oportunidades hasta el cierre del trato. Estamos buscando activamente adquisiciones.
3. Hacerse cargo de las inversiones recientes junto con nuestros directores generales locales, convirtiéndonos esencialmente en gerentes de unidades de negocios orientados al crecimiento.
4. Expansión en Américas.
5. Conviértete en el rostro de nuestra empresa ante los inversores elaborando y perfeccionando materiales impactantes que muestren nuestra visión.
6. Apoyar al Marketing Global a abordar cualquier necesidad o desafío que se le presente.
¿Listo para sumergirte? Comuníquese conmigo directamente para obtener información privilegiada sobre esta emocionante oportunidad
**Requisitos**:
- Sexo: Indistinto.
- Edad: 30 años en adelante.
- Escolaridad: Lic. Mercadotecnia. Comunicación, Diseño Gráfico o afín.
- Idioma: Inglés Avanzado
- Experiência: Campañas, Ferias y Eventos.
- Disponibilidad para viajar.
Tipo de puesto: Tiempo completo
Sueldo: $30,000.00 - $35,000.00 al mes
Pregunta(s) de postulación:
- La vacante es en Dolores Hidalgo, Gto. ¿Estas de acuerdo?
Experiência:
- Gestión de Proyectos en Marketing: 5 años (Deseable)
Idioma:
- Inglés (Obligatorio)
Disponibilidad para viajar:
- 75 % (Obligatorio)
Lugar de trabajo: Empleo presencial
Sé el primero en saberlo
Acerca de lo último Manager, marketing operations Empleos en Mexico !
Marketing Analytics & Strategy Manager
Hoy
Trabajo visto
Descripción Del Trabajo
Tala is on a mission to unleash the economic power of the Global Majority - the 4 billion people overlooked by existing financial systems. With nearly half a billion dollars raised from equity and debt, we are serving millions of customers across three continents. Tala has been named by the _Fortune _Impact 20 list, _CNBC_’s Disruptor 50 five years in a row, _CNBC_’s World's Top Fintech Company, _Forbes’ _Fintech 50 list for eight years running, and Chief's The New Era of Leadership Award. We are expanding across product offerings, countries and crypto and are looking for people who have an entrepreneurial spirit and are passionate about our mission.
By creating a unique platform that enables lending and other financial services around the globe, people in emerging markets are able to start and expand small businesses, manage day-to-day needs, and pursue their financial goals with confidence. Currently, over nine million people across Kenya, the Philippines, Mexico, and India have used Tala products. Due to our global team, we have a remote-first approach, and also have offices in Santa Monica, CA (HQ); Nairobi, Kenya; Mexico City, Mexico; Manila, the Philippines; and Bangalore, India.
Most Talazens join us because they connect with our mission. If you are energized by the impact you can make at Tala, we’d love to hear from you!
We are looking for a Marketing Analytics & Strategy Manager who thrives on solving complex challenges using data-driven insights. This role blends analytics and marketing to help us optimize strategies, expand our reach, and grow sustainably. You’ll be at the heart of our mission to provide financial inclusion to underserved communities across Mexico, Kenya, the Philippines, and India. This position reports to the Senior Director of Lifecycle Marketing & Analytics.
**What You’ll do?**:
- **Optimize Marketing Channels**: Develop frameworks to assess and improve our marketing channels. You’ll build attribution models (last-touch, first-touch, multi-touch) and evaluate how different campaigns, including offline media, contribute to user growth.
- ** Support Lifecycle Campaigns**: Lead data analysis for lifecycle marketing campaigns, tracking key metrics such as customer retention, churn rate, and lifetime value to identify areas for optimization and to improve customer engagement across their journey.
- ** Refine Retargeting & Incremental Impact**: Define how we measure the true value of campaigns, focusing on identifying which campaigns bring in new users who wouldn’t have converted organically.
- ** Test & Learn**: Set up a robust testing process to compare media tactics, creative approaches, and audience targeting. Analyze results and update strategies accordingly.
- ** Conduct Segmentation Analysis**: Identify high-value customer groups through segmentation and tailor messaging strategies to enhance customer experience and lifetime value.
- ** Define & Implement Marketing Strategies**: Synthesize data and insights to form actionable marketing strategies. Develop and test hypotheses based on available data or identify ways to gather the right data if needed.
- ** A/B and Multivariate Testing**: Lead the design and analysis of A/B and multivariate tests on campaign elements (e.g., channel mix, content, timing) to refine strategies and maximize impact.
- ** Map User Journeys**: Analyze the user experience across all touchpoints (website, app store, social platforms) and find opportunities for growth.
- ** Support Expansion**: Collaborate with local marketing teams to explore and build business cases for expanding into new channels like app marketplaces or developing an iOS app.
**Who you are?**:
- ** A Collaborative Team Player**: You work well with diverse teams, whether in HQ or across different countries, to align marketing strategies with business goals.
- ** Action-Oriented**: You love digging into data, uncovering patterns, and transforming insights into impactful actions.
- ** An Innovative Problem Solver**: You thrive on challenges and continuously seek out creative solutions to improve marketing performance.
- ** A Strong Communicator**: You can clearly explain your analysis, share findings, and influence decisions based on data-driven insights.
- ** Mission-Driven**: You’re passionate about providing financial inclusion and making a meaningful impact for underserved populations.
**What You’ll Need**:
- 5+ years of experience in marketing, analytics, or strategy, with a strong focus on data analysis and marketing performance.
- Expertise in marketing analytics tools (e.g., Google Analytics, Mobile Measurement Partners) and optimization methods (multi-touch attribution, media mix modeling).
- Strong SQL skills for data querying and analysis; experience with Snowflake is a plus.
- Proficient in data visualization tools like Looker, Tableau, or Amplitude.
- Comfortable with experimental design, using data to drive improvements across various business obj
Senior Marketing Manager, Growth Strategy
Publicado hace 2 días
Trabajo visto
Descripción Del Trabajo
Only applications of candidates with Mexican citizenship will be evaluated for this role in compliance with the provisions of Article 7 of the Federal Labor Law.
**Minimum qualifications:**
+ Bachelor's degree or equivalent practical experience.
+ 9 years of experience in marketing strategy, finance, strategy consulting, or banking.
+ Experience leading and managing a team.
+ Experience working cross-functionally to design and launch programs.
**Preferred qualifications:**
+ MBA or graduate degree in a management, technical, or engineering field.
+ Experience with designing and simplifying processes and implementing them.
+ Ability to collaborate across multiple global teams within the marketing organization.
+ Excellent communication presentation writing skills, or experience developing and delivering compelling narratives for executive audiences.
+ Excellent problem-solving, thinking, and experience with spreadsheets, financial modeling, forecasting skills, data visualization.
+ Excellent critical thinking and business judgment to identify and resolve business challenges.
In this role, you will be overseeing budget allocation and resource planning for marketing initiatives, providing clear visibility into spend and performance. You will partner closely with Product Marketing, Analytics, and Engineering teams to streamline workflows, and to run business-critical processes that ensure resources are prioritized effectively to drive goals of the entire Growth Marketing organization.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
**Responsibilities:**
+ Lead and develop a team of marketing managers focusing on Business Growth Operations, Incentives Operations, and Pricing.
+ Drive organizational excellence for the broader Ads Growth Marketing organization by leading budget processes and ownership, resources prioritization and allocation, and business attainment cadences.
+ Ensure the health and growth of incentives programs by driving deep, thorough analysis of its performance, and driving optimizations of the programs' processes
+ Collaborate with Product Marketing Managers and Finance to own and prioritize ongoing budget and headcount needs.
+ Use data to define the incentives strategy for customers throughout their journey with Google Ads products.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also and If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form:
Senior Marketing Manager, Growth Strategy
Hoy
Trabajo visto
Descripción Del Trabajo
- Bachelor's degree or equivalent practical experience.
- 9 years of experience in marketing strategy, finance, strategy consulting, or banking.
- Experience leading and managing a team.
- Experience working cross-functionally to design and launch programs.
**Preferred qualifications**:
- MBA or graduate degree in a management, technical, or engineering field.
- Experience with designing and simplifying processes and implementing them.
- Ability to collaborate across multiple global teams within the marketing organization.
- Excellent communication presentation writing skills, or experience developing and delivering compelling narratives for executive audiences.
- Excellent problem-solving, thinking, and experience with spreadsheets, financial modeling, forecasting skills, data visualization.
- Excellent critical thinking and business judgment to identify and resolve business challenges.
**About the job**:
In this role, you will be overseeing budget allocation and resource planning for marketing initiatives, providing clear visibility into spend and performance. You will partner closely with Product Marketing, Analytics, and Engineering teams to streamline workflows, and to run business-critical processes that ensure resources are prioritized effectively to drive goals of the entire Growth Marketing organization.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems-from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can-changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
**Responsibilities**:
- Lead and develop a team of marketing managers focusing on Business Growth Operations, Incentives Operations, and Pricing.
- Drive organizational excellence for the broader Ads Growth Marketing organization by leading budget processes and ownership, resources prioritization and allocation, and business attainment cadences.
- Ensure the health and growth of incentives programs by driving deep, thorough analysis of its performance, and driving optimizations of the programs’ processes
- Collaborate with Product Marketing Managers and Finance to own and prioritize ongoing budget and headcount needs.
- Use data to define the incentives strategy for customers throughout their journey with Google Ads products.
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